A social media reel is a vertical video that showcases your work and your skills in your industry. It should be short and sweet, ideally no more than 1.5 minutes long. Social media reels are important because they help to get your name out there. They are also a great way to show off your skills and showcase what you are all about. Reels can be made of multiple short clips/photos, or one or two longer clips.
Some tips for making a good social media reel:
– Keep it short and sweet, ideally no more than 1 minute long.
– Make sure that all of the content on the reel is relevant to what you do or what you’re trying to share.
– Include some clips of yourself at work or in interviews, this will help with branding as well as getting people interested in you as an individual! It’s all about YOU, not where you work!
-Always set to trending music!
There are many free and paid tools for creating videos that you can use today. But before we get into those, let’s talk about what kind of videos you should be creating for your social media channels. You want to be posting videos that will allow your viewer to get to know you before getting in contact with you. If your potential client feels connected to you prior to connecting one-on-one, you have the leverage. We all want to work with someone that understands us and that we are comfortable with. Here a few ideas of video topics:
-Behind The Scenes (BTS) so we see HOW you do things
-Educating (but please make it fun!!)
-Community
-Listings
Check out some of our favorite tools for creating and editing videos straight from your phone:
-Native Instagram app
-TikTok
-Native iPhone Camera App
The social media world is a highly competitive place, and it’s not enough to just post content or share updates anymore. You need to create your own personalized reel to stand out and show off what you have to offer. Your brand is what builds trust, is how you build your community, and is what converts viewers into clients.
Don’t miss out on our upcoming Instagram Deep Dive post where we will be sharing our settings for shooting and uploading so you’re getting crisp reels EVERY TIME.
-TikTok
-Youtube (Youtube Shorts)
-SMS Marketing
-Email Marketing
February 2, 2023
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